The days of a 10,000 waiting list for season tickets at St James' Park have long gone, as Ashley continues to grind the club into the dirt.
All eyes will be on the attendance on Saturday.
To boost sales, there will be cash turnstiles in operation for Saturday's game against Reading (5.20pm kick-off). Tickets are priced £20 for adults, £15 for students and senior citizens and £10 for under-18s.