Manchester United manager Ferguson is famous for giving his players the 'hairdryer' treatment when they are not performing to the required standard, and Rooney admits he has been on the receiving end on several occasions.
At Newcastle there have been numerous bust-ups between manager and player - and ALWAYS the player comes off worse.
The most notable:
1) When Lee Clark threw a strop when Kevin Keegan replaced him during a match at Southampton.
2) Kieron Dyer threw down the captain's armband when Sir Bobby Robson gave it to him at Boro.
3) When Laurent Robert stormed out at Stadium Of Shite when he was told he was on the bench.
It happens at every club, but it takes a brave man to answer back to Ferguson!
Wayne Rooney: "There's nothing worse than getting the 'hairdryer' from Sir Alex.
"When it happens, the manager stands in the middle of the room and loses it at me. He gets right up in my face and shouts.
"It feels like I've put my head in front of a BaByliss Turbo Power 2200. It's horrible.
"I don't like getting shouted at by anyone. It's hard for me to take, so sometimes I shout back.
"I tell him he's wrong and I'm right.
"It spurs some of the lads on, but it crushes others.
"I've seen the manager shout and scream at people and when they've gone back on the pitch their heads have dropped. They've lost it."
Rooney recalls that Louis Saha was subjected to one of Ferguson's most explosive rants following a 1-0 loss to Celtic in a Champions League game in 2006, while he got caught in the crossfire.
Rooney: "It's the worst 'hairdryer' I've seen.
"He's in Louis' face, shouting and screaming.
"But Louis isn't the only one getting an earful.
"The manager knows I've been negotiating a new deal with the club and he saves some for me, 'Players wanting more money from the club and new deals - you don't deserve anything after that performance!'"