I must admit, no-one can doubt what Giggs has done in the game ... but "PERSONALITY of the year"?
The man hasn't made more than three interviews or spoken more than 20 words in 20 years!
I've got a hamster with more personality ... at least it runs in its wheel in different directions.
And Bruce later admitted he didn't watch the programme because his family wanted to watch "The Sand-Dancer" on X-Factor.
Steve Bruce: "I'm absolutely delighted for him. I played in his debut and I remember when he was a 14-year-old taking the mickey out of Viv Anderson, who was then England's right-back.
"He was fantastic. His debut was something like 20 years ago and he scored against Manchester City.
"What he's done - 11 Premier Leagues, is it? - it's frightening, the way he looks after himself. He's the total package.
"I'm delighted for the lad, it's fantastic - and also I'm delighted for the sand dancer from South Shields."